THE POWER OF SCENT AND SIGHT FROM LAB TO FIELD RESEARCH: EXPLORING "HEALTHY" SENSORY NUDGES IN VENDING MACHINES
Brivio Eleonora *
[1]
,
Casiraghi Chiara [1]
,
Chiarelli Simone [1]
,
Gifuni Giuseppina [1]
,
Fici Alessandro [1]
,
Bilucaglia Marco [1]
,
Jacomuzzi Alessandra Cecilia [2]
,
Micheletto Valeria [1]
,
Russo Vincenzo [1]
,
Zito Margherita [1]
Department of Business, Law, Economics and Consumer Behaviour "Carlo A. Ricciardi", Università IULM ~ Milan ~ Italy
[1]
,
Department of Philosophy and Cultural Heritage, Ca' Foscari University of Venice ~ Venice ~ Italy
[2]