The integration of physical and cognitive automation has influenced individuals and organizations, yielding both positive and negative effects. On one hand, automations have enhanced operational efficiently, streamlined workflows, and improved data management. On the other hand, it has introduced challenges, including workforce resistance, technical barriers, and potential impacts on organization. While the existing body of literature explores these dynamics, the factors that drive its successful implementation and acceptance, as well as those that hinder it—sometimes generating resistance among users—remain insufficiently understood. This study aims to address these gaps in the literature. To investigate these phenomena, five in-depth interviews, each lasting approximately one hour, were conducted with human resource managers and an innovation manager. The objective was to examine the impact of physical and cognitive automation on individuals and organizations. Key obstacles identified include fear of control and unclear o poorly communicated uses of automated systems, unclear use or poorly communicated use of information, resistance from older employees and technical staff, system bugs, and limited utilization of system functionalities of automated tools. Such factors often slow down the adoption of automation technologies and contribute to employee apprehension. Conversely, positive drivers for acceptance were the reduction of paperwork, greater ease in managing complex data, and potential for automation alleviate repetitive and time-consuming tasks. Automation also facilitates standardization and improve productivity which were cited as the primary motivation for its implementation by the interviewed managers. However, concern about the long-term effects of automation remains unclear. While it can enhance productivity, it is unclear whether the reliance on automated system might stifle creativity and critical thinking among employees.