3978 - CHALLENGES OF WORK AND ORGANIZATIONAL PSYCHOLOGY IN THE BALKANS: A REGIONAL PERSPECTIVE

Session: 3975 - WORK AND ORGANIZATIONAL PSYCHOLOGY AROUND THE WORLD: LATIN AMERICA, AFRICA, BALKANS, AND CHINA
AUTHORS:
Sotiroska Ivanoska Kalina ( Ss. Cyril and Methodius University in Skopje ~ Skopje ~ North Macedonia, Republic of)
Abstract text:

Work and Organizational Psychology in the Balkans face significant challenges shaped
by economic instability, political uncertainty, and cultural dynamics. Frequent economic
crises and fluctuating job markets create insecurity, deterring the implementation of
long-term strategies for organizational well-being and performance.
Workplace bullying and toxic cultures are prevalent issues that undermine
psychological safety and trust, while a lack of policies addressing these problems
impairs their impact. Talent retention is another critical concern, as emigration and
workforce mobility result in a persistent "brain drain". Organizations struggle to retain
skilled professionals and maintain leadership continuity, further limiting their ability to
grow sustainably.
A key challenge is the underutilization of psychological expertise in organizational
decision-making, which leaves evidence-based practices underexplored in areas like
employee motivation, leadership, and productivity. Generational and cultural
differences also pose difficulties for workplace cohesion, as younger employees bring
new expectations for flexibility and inclusivity, often clashing with traditional norms.
Additionally, limited resources for workplace well-being programs, a disconnect
between academic research and practice, and weak labor law enforcement hinder
progress. Organizations often prioritize financial outcomes over employee development,
resulting in inadequate attention to work-life balance and mental health.
Despite these challenges, the Balkans offer significant opportunities to advance WOP.
Promoting evidence-based practices, addressing workplace bullying, and implementing
policies that protect employee rights can drive meaningful change. This symposium will
serve as a platform to bridge gaps between research, practice, and policy while fostering
the development of a regional network for implementing good practices from other
countries, ultimately promoting healthier, more productive, and inclusive workplaces in
the Balkans.