9.15.1

15:30

CARROTS OR STICKS? HOW TRANSPARENCY AFFECTS CONSUMER RETURNS DECISIONS

B. Baldi * ^[1] , N. Vorontsova ^[2] , I. Russo ^[1] , T. Goldsby ^[2]

Verona, Italy ^[1] , Knoxville, United States of America ^[2]

9.15.2

15:50

THE FIRST STEP IS THE HARDEST - A SYSTEMATIC ANALYSIS OF AUSTRIAN FREIGHT TRAFFIC AVOIDANCE BEST PRACTICES

C. Burkart * , M. Heyn , U. Brunner

Kapfenberg, Austria

9.15.3

16:10

DIRECT DIGITAL, ON-SITE, AND MOBILE MANUFACTURING: THE VALUE OF MOBILE DIGITAL FACTORIES IN REALIZING FLEXIBLE AND EFFICIENT SUPPLY CHAINS

J. Holst * ^[1] , K. Hoberg ^[2] , J. Holmstrom ^[3]

Zurich, Switzerland ^[1] , Hamburg, Germany ^[2] , Espoo, Finland ^[3]

9.15.4

16:30

FIGHTING SHORTAGES IN THE FASHION INDUSTRY: LEAD TIME REDUCTION FOR FASTER REPLENISHMENT

J. Cabello Llano * , L. Hvam

Copenhagen, Denmark