The contemporary religious marketplace provides many opportunities for religious seekers to find a safe haven. Driven by various motives including life hardships or existential emptiness, they decide to join a chosen group they have got attracted to. While being novices, they tend to accept everything that is said without questioning neither the content nor the preacher. However, as time goes by, the already regular members may start to realize that the utopian vision they were cultivating at the initial stage of their formative process, has nothing in common with the reality. Moreover, the solutions they were hoping to find and then put into practice, have proved to be misleading. Their disillusionment may take different forms and what is most important, in some cases it may even lead to a permanent loss of faith. A cognitive approach to discourse analysis focuses on investigating how people think by looking at what they say and how they say it. This particular strategy may also be applied to studying how deconverts conceptualize specific situations and events they participated in or witnessed while belonging to a given religious community and which finally affected their current worldview. Understanding what is going on in deconverts' minds may help to gain a deeper insight into the causes of one's radical shift followed by their complete departure. Exploring opposite ends of the spectrum is therefore the main objective of this research.