In 2024, more than 449,000 people reached Santiago de Compostela and registered at the pilgrim's office. In recent decades, the Pilgrim's Way to Santiago has become a phenomenon that goes beyond the binary of pilgrimage and tourism. It combines phenomena of a religious, spiritual, cultural, social, educational, tourist and even sporting nature. In fact, the Camino de Santiago "itself becomes a narrative that tells, recovers, heals and even defends the past across the secular-religious spectrum". People who have reached Santiago de Compostela feel the need to narrate their experience. They use different forms of expression and means, including social media.
The TripAdvisor portal is one of the contemporary tools for pilgrims and tourists to share their opinions. The presentation aims to answer the following questions: What is the experience of the Camino de Santiago on social media? How do pilgrims' micro-narratives change the perception of the traditional form of pilgrimage? What is important to the authors when they talk about their experiences? The anthropology of pilgrimages will be used for the analysis.