Session: Intermediaries
15/06/2025 15:30 - 17:00
Hall: B8 0.9

Chair: M. Blomqvist

1.09.1

15:30
   
IMPROVING MULTI-SUPPLIER COORDINATION IN ENGINEER-TO-ORDER MANUFACTURING

A. Marttila * , M. Blomqvist , M. Martinsuo

Turku, Finland
1.09.2

15:50
   
MEASURING THE IMPACT OF INTERMEDIARIES' BRAND EQUITY ON FOCAL FIRM'S: AN EMPIRICAL INVESTIGATION

S. Giacomelli * , D. Bettiga , L. Lamberti

Milano, Italy
1.09.3

16:10
   
PATH TOWARDS SWIFT MATERIAL FLOW: ALIGNING STAKEHOLDER INTERESTS IN ENGINEER-TO-ORDER MANUFACTURING

M. Blomqvist * , M. Martinsuo

Turku, Finland