Euthanasia is one of the most discussed bioethical issues today. Over the past two years, at least 20 countries have embarked on the path of legalizing the killing of the sick or liberalizing existing laws. The media, as a natural part of many bioethical struggles, bring up the topic of euthanasia and at the same time open a discussion, thus gradually shaping public opinion and political decisions. Therefore, the media treatment of euthanasia often combines news, emotional and value levels. The paper analyses the presentation of euthanasia in the media and the argumentative disputes between conservatives and liberals.